Why is my website not getting any leads?

Either nobody is arriving, or people arrive and leave

These get confused constantly, and the confusion is expensive because the wrong fix costs money and changes nothing.

Open Google Analytics or your hosting statistics and find the number of visitors last month who came from a search engine. Not total visits. Search visits.

If that number is small

You do not have a website problem. You have a visibility problem, and redesigning the site will not fix it. A beautiful page on the third page of results gets seen by almost nobody, and a plain page at position four gets seen all day.

This is the more common of the two by a wide margin among local businesses, and it is the one people almost never diagnose correctly, because a redesign is a thing you can see and a ranking is not.

If that number is healthy and nobody calls

Now it is worth looking at the page. Usually it is one of a short list: the phone number is not tappable on a phone, the form asks for too much before it asks for anything, there is no price guidance at all so people assume the worst, or the page never says which town you serve so visitors are not sure you are local to them.

How to be sure which one you have

Search the phrase a customer would actually use, including your town, in a private browser window. Count how many results you have to scroll past to find yourself. If the answer is more than about ten, you already know which problem you have.