A neighborhood built from an old meatpacking district does not need an old fashioned website.

Butchertown sits just next to NuLu, and it has grown quickly: breweries, restaurants, and small businesses moving into a neighborhood defined by its history but very much focused on where it is headed. Because the business base here is smaller and newer than somewhere like St. Matthews, a well built website and a handful of strong reviews can genuinely move a business ahead of the pack, faster than it would in a more saturated market.

That also means the businesses here are often still building their online reputation from close to scratch. Getting the foundation right the first time, rather than patching together a placeholder site, matters more in a growing neighborhood than an established one.